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Web design tip: Focus on content first


While technical aspects like image optimization are important, don't forget the heart of your website: the content. Your content is what users come for, and it should be given as much attention as the design itself. Here's how to prioritize content in your web design:


Start with Content, Not Design

Before designing anything, define your website's purpose and target audience.

Identify the key messages you want to convey and the actions you want users to take.

Develop your content first, including text, images, and videos.


Use Clear and Concise Language


Write in a way that is easy to understand and navigate.

Avoid jargon and technical terms that your audience may not understand.

Use strong headlines and subheadings to break up your content and make it scannable.



Open laptop glowing in the dark
Visual - a preferably coloured image related to the content


Use Visuals to Enhance Your Content

Images, videos, and infographics can help to break up your text and make it more engaging.

Use high-quality visuals that are relevant to your content.

Make sure your visuals are optimised for the web so they don't slow down your page load times.


Make Your Content Accessible


Use clear and concise language.

Use headings and subheadings to structure your content.

Use alt text for images.

Make sure your website is mobile-friendly.


Test and Iterate

Once your website is launched, test it with real users to see how they interact with your content.

Use analytics to track your website's performance and identify areas for improvement.

Make changes to your content based on user feedback and data.


By laying focus on content first in your web design, you can create a website that is informative, engaging, and easy to use. This will help you achieve your website's goals and create a positive user experience.


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